We exist to empower people to participate in the Earth's return to health. We do this by transforming conventional landscapes into beneficial ecosystems.
When starting out in 2008, our founder, Brandy Hall, drew the name Shades of Green from her fundamental belief that wherever you're from, whatever your background, and however you're willing to contribute to the regeneration of our planet, your particular shade of green is not just important, but essential.
Stepping into a new way of living - whether that means committing to growing food on your terrace, or managing a 1000-acre farm - is a fundamental and courageous contribution to life on earth at both an intimate and planetary scale. It's about being in service to life and connecting with your piece of the earth.
A certified B Corporation since 2018, we have been named a Best For The World honoree three years running, in recognition of our company’s positive impact on the environment, our workforce, our local communities, our suppliers, our customers, and our corporate governance.
We rank in the top 10% of all B Corps across all of these impact areas.
● We commit to purchase core products (at least 50% of non-labor expenses) from
independent suppliers local to where the product will be used or where the company
● We commit to sourcing materials from suppliers with ownership from
● We source from companies that are compliant with all local laws and regulations,
including those related to social and environmental performance.
● We support vendors with good governance, including policies related to ethics and
● We prioritize positive practices beyond what is required by regulations (e.g.
environmentally-friendly manufacturing process, excellent labor practices).
● We prioritize vendors with third-party certifications related to positive social and/or environmental performance.
I founded Shades of Green in 2008. Since then, our team has grown to a staff of nearly 20, and we have worked with over a thousand clients who are applying permaculture across contexts.
I am passionate about leading a purpose-driven business that actively creates a healthier world for our children every single day. I love seeing my daughter graze on the plants in our yard, knowing they are chemical free and full of nutrients you can't get at the store.
My roots are in building. I earned my General Contractor's license directly after completing undergraduate work at the age of 20, and began training as a stone mason where I fell in love with the way intelligent design responds to the natural world. I have nearly two decades of experience in building off-grid water systems, landscape construction, and integrated farming systems. I serve on the Pine Lake City Council and spend lots of time outdoors with my husband, Aaron, our daughter, and our rambunctious pup, Peanut Butter.
Hi, I'm Brandy!
photo credit: Audra Melton
Rebecca has been with Shades of Green since 2016, and she brings an incredible capacity to listen and reflect with clarity and compassion, in both her role as designer and leader within the company. We can't sing her praises loud enough!
Aaron has been wearing lots of hats since the beginning of Shades of Green. As such, he is intimately connected to the pulse of the company, and he plays a vital role as a values-keeper, mentor, and leader of our Community Giveback Program.
Jasper brings a passion for learning and precision, which comes through in his meticulous building skill, as he leads the install team with a smile and a pragmatic eye. Originally from the Netherlands, he left a career in public health to pursue his passion for permaculture and to bring regenerative landscapes to life.
Raleigh's expertise is in planning and plants. She joined Shades of Green after working as the horticultural manager of the Atlanta Botanical Garden, and her designs are inspired by the coevolution of pollinators and flowers- how certain characteristics of flowers are the perfect match for pollinators.
Roxann is one of those people you can't help but like from the moment you meet. Her dreams of helping others live a more sustainable and simple life has made her an invaluable leader on the caretaking team, as she helps steward landscapes alongside clients.